Having started at 427 as an SEO Content Writer, Beth is now our Senior Content Writer. She began her career in digital marketing as an apprentice in 2016 (which alarms her to realise was almost a decade ago), but has loved writing and being creative for as long as she can remember.
Beth’s role is crucial; as well as writing on-page content, developing topic clusters, and working on the odd blog or outreach article, she liaises with our clients about the content we write for them. This means that every piece of content we publish reflects our client’s tone of voice and ethos, as well as being optimised for improved rankings. This contact with clients is something Beth has been so pleased to incorporate into her day-to-day.
Beth’s special skills:
- Turning often complex topics into clear, engaging content
- Building strong relationships with our clients and agency partners
- Learning all there is to know about a client’s sector or industry so that we have plenty of topics to cover in their content
- Generally being thoughtful, reliable, and quietly indispensable
Away from work, Beth loves cooking, going to the park, running, and binge watching a good series. She’s also a wife, and a mum to a crazy toddler and a dog; she loves balancing work and home life with 427’s flexible working structure.





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