Dentist SEO | 427 Marketing

SEO for dentists delivered by experts

Every dentist wants to be found by new patients; SEO can put them in front of people actively seeking dental surgeries in their area. SEO marketing for dentists bumps a dentist’s website up the search engine results page so they’ll be seen by more people. Whether you specialise in general dentistry, cosmetic dentistry, or you’re an orthodontist, periodontist, or prosthodontist, SEO can benefit your business.

You’ll know who your competitors are in your area; we mean both your geographical location, and your speciality. On average, 165,000 searches are made for ‘dentists near me’ every month in the UK; this is just one example of a relevant keyword. If your dental clinic isn’t ranking highly on the results page for it, you’ll be losing out to the competition. This is where 427 can help.

Offering SEO services for dentists, we boost our client’s visibility online. For dentists, that means focusing on local SEO: putting your business in front of the people near you actively searching for what you do. Most searchers don’t bother looking beyond the third result on the Google results pages—it’s our aim to get you above your competitors.

Ready to start?

A dentist looking into a Patients mouth using dental equipment

Why is SEO important for dentists?

It builds trust with your patients

Let’s face it, not everyone loves the dentist; trusting in the person dealing with their teeth is half the battle for many when getting in the chair. Doing this at an early stage fosters trust between your dental surgery and potential patients. Luckily, the principles of SEO also feed into this; Google prioritises authoritative websites (where you prove you know your stuff), and helpful content that answers user questions, putting their mind at rest.

It can drive traffic through relevant keywords

Finding relevant queries that people actually type into search engines is the crux of SEO, and you need drill right down into everything you offer so that they can find you. For example, you may offer emergency dentistry, teeth whitening, hygienist appointments, or be a family dentist. Are you ranking for those search terms if so? SEO taps into how the user thinks, earning you more clicks.

It beats the competition

You’re not the only one practicing dentistry in your area, but you could be the one people come across first. The search engine results pages are a competitive space, and SEO helps you reach the top of the pile, with a website so attuned to user needs that they won’t need to look any further.

A nurse looking X-rays of a patients teeth

What we can offer as an SEO agency for dentists

Healthcare SEO experience

We’re fortunate enough to have worked with a number of healthcare professionals passionate about improving the lives of their clients. It’s a privilege to connect them with their target audience in the SERPs.

It also means we know what search engines looks for in a website such as that of your dental business; it treats the healthcare sector with extra scrutiny so that users get the best information. We help our healthcare clients navigate this.

Unlimited keyword tracking

We keep a hefty list of all the keywords we’re targeting for our clients; to put a limit on that would be shortsighted. Full visibility over your website’s performance is what allows us to be successful in the SERPs on your behalf, so we need to track all the keywords.

A dentist holding false teeth, using a device to shape and file them

A full service team

Our team are experienced in their respective SEO disciplines; that’s technical, content writing, on-page optimisation, link building, and local SEO. They’re passionate about them too. 427 covers every part of a thorough SEO strategy by staying proactive, keeping an eye on emerging trends and updates, and constantly monitoring competitors.

A personal approach

We don’t just mean checking in every now and again – that’s a given! What we also mean is our depth of understanding when it comes to your dental clinic, and the kind of patients it serves. It all starts with an open and honest chat, both so we can get to know what you need, and you get an idea of how we work.

With the green light from you, our initial consultation is followed by thorough keyword research, competitor analysis, assessment of your website’s current SERP performance, and more.